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ONE MINUTE A DAY · THE BRAND

Small moments.
Closer hearts.

A warm, witty invitation to stay in each other’s lives. Made with the women who keep everyone connected in mind. Open to everyone they love.

A LITTLE MORE CHARACTER

Good things stack up.

Soft seventies curves. Three happy little lines. A beautifully simple wordmark, with room to breathe.

Download the stacked logotype
Two paper birds connected by a ribbon of love in the One Minute A Day colors

Affectionate, not obligatory.

A little drama is part of the joke. Connection is an invitation. A missed day isn’t a failure.

Real life is the good stuff.

Bad lighting, boring lunches, tiny wins. Ordinary moments become extraordinary when they belong to your people.

A grown-up kind of playful.

Tactile paper, expressive lettering, berry warmth, and a sunny little bird. Optimism with a sense of humor.

Download logotypeDownload illustrationBrand foundation & voice guide →